The fine art of “newsjacking” explained
In business, keeping up with current affairs is crucial. But, has a trending news story ever stopped you in your tracks, and made you think ‘I could comment on that?’ That is where the art of ‘newsjacking’ comes into play. Done correctly, this tactic get your business heard, positioning you as the expert. What is […]
How long does it take for a PR campaign to yield results?
How long does it take for a PR campaign to yield results? When we’re in consultation with a potential new customer, we’re often asked how long it takes for a PR campaign to deliver results. Well, as you can imagine this is quite a loaded question and it depends on several factors, loosely of which […]
How to drive more patient leads through to your clinic
As a full-circle agency, specifically and exclusively operating within the cosmetic, aesthetic and beauty sector, we’re tasked with delivering quality patient leads through to the clinics in which we represent. This is no mean feat of course! Consumers now have even more choice when choosing aesthetic treatments; the treatments on offer are vast, and as there’s […]
CCF Media celebrates record-breaking month for press coverage
CCF Media celebrated a milestone last month, as October proved to be the agency’s best month for press coverage since pre-Covid. From Daily Express and Mail Online to Marie Claire and Aesthetics Journal; we’ve bagged plenty of outstanding press coverage for our clients and have plenty of exciting things in the pipeline for November. With […]
CCF Media hit London for CCR 2021
This week, the CCF team headed to London Excel for one of the biggest events in the aesthetics industry – CCR. CCR is one of the UK’s leading conferences for the surgical and non-surgical medical aesthetic communities, and after almost two years away it certainly was a long-awaited opportunity to bring the industry back together. […]
6 marketing hacks for a new clinic start up
Six free marketing ideas to get you new clinic motoring You’ve done your training. You’ve built your website, got your brand spot on, renovated and furnished your new shiny clinic and invested heavily in all the right kit to deliver the very best aesthetic treatments. So what now? You’re probably spent up and facing some […]
4 ways influencers can build brand awareness
With Twitter revealing that 49% of consumers look to social media for advice on purchases and spending, there is no shock that brands are looking to utilise influencers for growth. Today we are going to delve into the 5 ways influencers can build brand awareness. Engaging Content Successful influencers understand their audience and recognise the […]
CCF Media at Aesthetics Medicine Live
Last weekend, we joined our client Cambridge Stratum in Manchester for Aesthetics Medicine North. Held at Manchester Central, Aesthetics Medicine Live is designed for medical and aesthetic practitioners and brings the very best of the industry together. Alongside a full day of expert led education seminars, the exhibition floor was jam-packed with some of the […]